Your first 48 hours with a new asset
Most problems happen in the first two days. Follow this checklist after hand-over to secure the asset, keep it compliant and stay eligible for the swap guarantee.
01Secure it
- Log in and confirm everything matches the listing: spend limit, region, verification status.
- Turn on two-factor authentication with an authenticator app you control.
- Update the recovery email and phone to ones only your team can access.
- Confirm you are the admin, then tell the desk so the hand-over is logged.
02Set it up
- Add a payment method in your own business name and keep billing details consistent.
- Add teammates with the lowest role they need — not full admin for everyone.
- Install your pixel or tracking and check it fires before launching anything.
- Save a note of the asset IDs; you will need them if you ever raise a claim.
03Launch carefully
- Start with a modest budget and increase it step by step as results come in.
- Read the platform's advertising policies for your niche before submitting ads.
- Avoid bulk edits and dozens of new ads in the first hours.
- If anything gets flagged, message the desk before appealing — we can help.
Four mistakes that cause most early problems
Changing everything at once
Swapping name, owner, recovery details and payment in one sitting is the most common cause of early problems.
Sharing logins
Passing one login around the team, or to a client, voids the guarantee and adds risk. Add people as users instead.
Policy-breaking ads
Restrictions caused by prohibited products or misleading claims are not covered by the swap guarantee.
Waiting to report
Claims must be raised inside the cover window. Message the desk as soon as something looks wrong.
Something not matching the listing?
Tell the desk straight away — issues found at hand-over are covered by the swap guarantee.
Ready for campaigns without the ban anxiety?
Tell the desk what you need — region, age, spend ceiling — and get a quote in minutes.